Promoting Brand and Work Culture with Functional Workspace Interiors

Traveloka’s building was fitted with a deck ceiling which became a major design element for the project. To promote the ceiling’s raw look, the entire design was crafted around this focal point.

The Company’s travel agency background was the design inspiration for the project. Hence, the layout is expressed as a map where one is free-flowingly navigated through the assorted office segments. These are well defined, and there is a clear division between primary and secondary corridors. Through the primary corridor, a visitor is freely guided to the common informal spaces like activity areas, cafeteria, and lounges from the reception, without being able to access the workstation area. On the other hand, employees can take the secondary corridor route which leads to the workstation and meeting room area directly.

The overall floorplan consists of a fusion of collaborative spaces, workstations, ABW spaces, and dedicated enclosed meeting rooms with standard screen elements that help separate the different sections from one another. The interior of the office was smartly compartmentalized to include the permanent staff as well as a floating population in order to maintain the co-working nature of the travel industry.

One of the highlights of the project was the use of the Company’s visual brand identity as a major influence on various aspects of the design. From matching brand colors to abstracts, the interior journey of the office space beautifully aligns with the Company’s global brand.

To accommodate expected growth over time, Team Zyeta’s modular design was developed such that future office expansion can be cost-effective and hassle-free.